- July, 21 2010 -
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Wednesday, July 21st 2010 – Kingston, Jamaica: Digicel, the best value mobile operator in the Caribbean, Central America and the Pacific, and official regional broadcast sponsor in the Caribbean of the FIFA World Cup 2010, treated 41 loyal customers to a trip of a lifetime to watch the FIFA World Cup final 2010 in South Africa.
The 41 lucky customers not only saw the historic final where two European teams played for the first time on non-European soil, but also had the chance to enjoy a country steeped in culture and history. The team spent a day on a safari tour in the Pilensburg National Park and enjoyed lunch in a traditional Shebeen – a famous meeting house in South Africa where historically people came to meet and discuss political and social issues. The team also visited the famous Sun City resort in Rustenburg and enjoyed a “Braai” dinner – a South African barbeque of local cuisine with a tribal group entertaining the team with traditional singing and dancing.
The trip – which included all flights and transfers from the winners’ home countries to South Africa, accommodation and food in a luxury lodge on a game reserve, spending money, a safari tour, official team gear and tickets to the final – came to a total value of US$30,000 per person. The winners – all loyal Digicel customers from 24 countries across the Caribbean and Pacific – won the fantastic prize in one of the various Digicel promotions which ran in the months leading up to the FIFA World Cup 2010.
Digicel Suriname winner, Judith Ann Klein, who took her son, Miquel Patric – neither of whom had ever been on a plane before – said; “This has been one of the most amazing things I have ever done in my life. I have been a loyal Digicel customer since they launched in Suriname in 2007, but I never thought they would be taking me to South Africa to experience this amazing city and see the World Cup final. I had to keep pinching myself to make sure I wasn’t dreaming!”
The winner from Digicel St. Kitts and Nevis was Michael Powell, former Vice President for Caribbean Tourism Organization. Speaking of his time in South Africa, Mr Powell said; “I have been fortunate enough to visit many places in my life but this is my first time to South Africa – a place I have always wanted to see.
“Thanks to Digicel, we experienced some of the great cultural and historical attractions – as well as witnessing the World Cup 2010 final – an historic event in itself,” continued Mr. Powell.
Digicel Group Marketing Operations Director, Kieran Foley, said; “As part of our promise to deliver the best value to our customers, Digicel is proud to have brought 41 of our loyal customers on this trip of a lifetime to South Africa. Digicel is the biggest supporter of football in the CONCACAF region and with that we are delighted to have given our customers the chance to witness the biggest football event in the world.”
Digicel has been involved in a wide range of football initiatives designed to support the development of football in the Caribbean and Central America over the last six years. Today, Digicel has operations in 32 countries worldwide and sponsors 17 National Football Federations and leagues, as well as the Digicel Caribbean Cup and the Copa de Naciones Digicel in Central America.
Digicel also spearheads the Digicel Kick Start Clinics in the Caribbean and Central America, which offer young footballers the opportunity to train with renowned footballers such as Liverpool legends, John Barnes and Ian Rush, as well as the chance to spend one week with UK Premier League Clubs, Sunderland AFC and Manchester City.
ENDS
ABOUT DIGICEL GROUP
After nine years of operation, Digicel Group Limited has 10.8 million customers across its 32 markets in the Caribbean, Central America and the Pacific. The company is renowned for delivering best value, best service and best network.
Digicel is the lead sponsor of Caribbean, Central American and Pacific sports teams, including the Special Olympics teams throughout these regions. Digicel sponsors the West Indies cricket team and is also the title sponsor of the Digicel Caribbean Championships and the Copa de Naciones Digicel. In the Pacific, Digicel is the proud sponsor of several national rugby teams and also sponsors the Vanuatu cricket team.
Digicel also runs a host of community-based initiatives across its markets and has set up Digicel Foundations in Jamaica, Haiti and Papua New Guinea which focus on educational, cultural and social development programmes.
In 2004, Digicel developed Digicel Rising Stars – an annual talent show to support aspiring young music artists in the Caribbean. The show has spanned the Eastern Caribbean, Haiti, Jamaica and Trinidad & Tobago ranking as one of the top-rated shows.
It is incorporated in Bermuda and its markets comprise: Anguilla, Antigua & Barbuda, Aruba, Barbados, Bermuda, Bonaire, the British Virgin Islands, the Cayman Islands, Curacao, Dominica, El Salvador, Fiji, French Guiana, Grenada, Guadeloupe, Guyana, Haiti, Honduras, Jamaica, Martinique, Nauru, Panama, Papua New Guinea, Samoa, St Kitts & Nevis, St. Lucia, St. Vincent & the Grenadines, Suriname, Tonga, Trinidad & Tobago, Turks & Caicos and Vanuatu. Digicel also has coverage in St. Martin and St. Barts in the Caribbean.
Visit www.digicelgroup.com for more information
